Candy Jar Films is back again with the sixth of our insider guides to making video work for you.

5. Talking Heads / Green screen

 Similar to the Corporate Promo video, this is a simpler version with key people talking on camera about the business – either the business owner or customers or both.

If you shoot in front of a ‘green screen’ you have the ability (with the right software) to choose whatever background you want and, most importantly, change your mind at the last minute!

Also, in the edit, you might cut away to photos of your business or product.

Pros: Cheap, quick and easy to make
Cons: Can be a bit unexciting, but there are ways to liven things up